Privacy Policy

Lemonfrog AG takes the protection of your data seriously and we know that it is important to you to know what data we process relating to you. For this reason we are informing you in the following about the collection of personal data when our website is used. Personal data means all data that relates personally to you, i.e. for example name, address, e-mail addresses.

1
Identity of the data controller

The data controller is
Lemonfrog AG
Rigistrasse 20c
8185 Winkel
Switzerland
Tel.: +41 44 521 21 60
E-mail: [email protected]

2
Information about the collection of personal data when visiting our website

Insofar as you use our website only for information purposes, without providing us with other information, we collect only the personal data that your browser transfers to our server. If you wish to view our website, we collect data that is technically necessary for us to present our website to you and to ensure its stability and security. Such data means:

  • IP address of the accessing computer
  • Date and time of the accessing
  • URL of the accessed website
  • Status report on whether the accessing was successful
  • Transferred data volume
  • The referrer URL from which the user reached the accessed page
  • HTTP user agent (device, operating system, browser)
3
Information about the collection of personal data when using our platform
3.1

Insofar as you wish to use our platform, you need to register by providing your e-mail address, a self-selected password as well as the reason for this use (person offering or seeking). We use the so-called double opt-in process for the registration, meaning that your registration can be completed only when you activate your user account by clicking on the link in the confirmation e-mail sent by us to you. Provision of your e-mail address, the reason for use and the password are obligatory.

3.2

If you use our platform to create a job ad, we will store your necessary data. Specifically, the following personal data will be requested: First name, last name, postcode, place of residence, gender.

If you use our platform to create a profile as a senior caregiver, we will store your necessary data. Specifically, the following personal data will be requested: First name, last name, date of birth, postcode, place of residence, gender.

3.3

If you would like to make use of our premium offer, we require information on the payment method and your complete billing address, consisting of first name, last name, street, postcode, town.

3.4

The voluntary data provided by you will be stored for the duration of your use of the platform, unless you delete it beforehand. You can administer and amend all details in the protected client zone.

3.5

The aim of our platform is to bring together people who offer or search for the service mentioned on our website by means of publicly accessible job advertisements or profiles. If you use our platform, your personal data accessible in the public job advertisement or profile will be visible to all visitors of the website. This specifically includes: First name, postcode, place of residence, age, photos. Last name, street, e-mail address are not visible. To boost your ability to find a senior caregiver or job, your public job listings or profiles can be shared with external search engines and service providers.

3.6

The connection is encrypted using TLS technology to prevent unauthorised accessing of your personal data.

3.7

The processing of your data is necessary for the fulfilment of a contract with us or for the implementation of pre-contractual measures, as we cannot conclude the contract or implement pre-contractual measures without these. We erase the data arising in this context once the storage is no longer required, or limit the processing if statutory retention obligations exist.

4
Marketing Activities

We engage in marketing activities with third-party partners to enhance our services and reach. These partners include Facebook (including Instagram and WhatsApp), AWIN, Jooble, Microsoft Advertising, Google Ads, and Google Analytics.

Legal Basis: Consent according to the Swiss Data Protection Act (FADP).

4.1

Facebook (Facebook & Instagram): We use the Facebook Pixel on our website, a Facebook Business tool by Facebook Ireland Limited (Ireland, EU). Contact details for Facebook Ireland and their Data Protection Officer can be found in META’s Privacy Policy.

The Facebook Pixel is a snippet of JavaScript code that allows us to track visitor activities on our website, known as conversion tracking. It collects and processes the following event data: visitor actions on our website, specific pixel information like Pixel ID and Facebook cookie, information on buttons clicked by website visitors, HTTP header information (such as IP addresses, browser details, page location, and referrer), status of ad tracking deactivation/restriction. Some of this event data is stored on your device. The Facebook Pixel also uses cookies to store information on your device. This storage or access occurs only with your consent.

Tracked conversions appear in our Facebook Ads Manager and Facebook Analytics dashboard. We use this data to measure ad effectiveness, set up Custom Audiences for ad targeting, run Dynamic Ads campaigns, and analyze our website's conversion funnels.

Instagram: In addition to Facebook, we also utilize Instagram, a service provided by Facebook Ireland Limited, for advertising and communication purposes. Data collected through interactions on Instagram may also be used to measure the effectiveness of our advertising campaigns and enhance our marketing strategies. The same data protection measures and consents apply as described above. For more information, refer to META’s Privacy Policy.

4.2

AWIN: We participate in affiliate marketing programs with AWIN AG, Eichhornstrasse 3, 10785 Berlin, Germany ("AWIN"). AWIN collects data to track sales and actions from users who click on affiliate links. This includes interaction data (clicks, views), transaction data (order value, product details, date), technical data (IP address, browser type, device information), cookies, and tracking technologies. AWIN uses cookies and tracking technologies to gather this data, which are stored on your device when you click on an affiliate link. This information is used to attribute transactions correctly and manage our affiliate program.

Data Protection and User Rights: AWIN processes data in compliance with the FADP. You have the right to access, correct, delete your data, and restrict or object to its processing. For more information, refer to AWIN’s Privacy Policy.

Consent: By using our website and clicking on affiliate links, you consent to data processing by AWIN. You can manage your cookie preferences and withdraw consent through your browser settings.

4.3

Jooble: We collaborate with Jooble, Ladoburn Europe LTD, Cyprus 3030, Limassol, for recruitment marketing activities. Jooble collects and processes data about user interactions with our job listings, such as clicks and views, to optimize the visibility and reach of our job postings. Jooble uses cookies and other tracking technologies to collect this data. These cookies are stored on your device when you interact with our job listings on Jooble. The information collected through cookies is used to improve the performance and targeting of our marketing activities. For more information, refer to Jooble's Privacy Policy.

4.4

Microsoft Ads: We use Microsoft Ads, a service provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA, for marketing activities to promote our products and services. Microsoft Advertising is an online marketing service that uses the Universal Event Tracking (UET) tool to help us display targeted advertisements via the Microsoft Bing search engines. Microsoft Advertising uses cookies for this purpose. This involves processing personal data in the form of online identifiers (including cookie identifiers), IP addresses, device identifiers, and information about device and browser settings.

Your personal information may be shared with Bing to enhance our marketing campaigns and provide you with relevant offers. Bing may use your information in accordance with Microsoft’s privacy policies.

4.5

Google Ads: We use Google Ads, a service provided by Google Ireland Limited (Ireland/EU), for marketing activities to display personalized advertisements and measure the performance of our advertising campaigns. Google Ads collects and processes data to optimize the effectiveness of our advertising campaigns. The collected data includes user interactions with our ads (clicks and views), technical information (IP addresses, browser types, and device details), and cookies and tracking technologies. Google Ads uses cookies and other tracking technologies to collect this data. The information collected via these cookies helps create conversion statistics, showing us the total number of users who clicked on our ads.

For more information on how Google handles your data and your rights, please refer to Google’s Privacy Policy.

4.6

Google Analytics: We use Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"), to collect and analyze information about how visitors use our site. This helps us improve our website and services. Google Analytics collects data such as your IP address, browser type, and pages visited.

Google Analytics may use your information in accordance with its privacy policies.

5
Information about the collection of personal data when contacting us by e-mail

If you contact us by e-mail via our website, the data you provide (e-mail address and, if applicable, your first and last name, as well as explicitly requested information or other data provided by you) will be processed by us to answer your questions. We erase the data arising in this context once the storage is no longer required, or limit the processing if statutory retention obligations exist.

6
Use of cookies
6.1

When you use our website, cookies are also stored on your computer, i.e. small text files that are stored on your hard disk assigned to the browser you use and through which certain information is sent to us as the party that has installed the cookie. We use cookies to make our website more user-friendly and effective, personalise content and ads, analyse our traffic and to identify you for follow-up visits if you have an account with us. You would otherwise have to log in anew for each visit (legal basis is Art. 6 Par. 1 Sentence 1 lit. f GDPR).

6.2

Cookie types: We use transient cookies on our website, such as session cookies, which store a session ID. These enable various requests of your browser to be attributed to the common session, so that your computer can be recognised when you visit our website again. Session cookies and transient cookies are erased when you close your browser or log out.

6.3

We also use persistent cookies. These are automatically erased after a specified period for each individual cookie. Regardless of this, you can erase the cookies in the security settings of your browser at any time.

6.4

You may prevent the acceptance of third party cookies or all cookies, for example, by making the appropriate settings in your browser or by managing your consent. However, this may mean that you may not be able to use all the functions of our website.

6.5

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.

6.6

You can at any time change or withdraw your consent by clicking on “Cookie settings” at the bottom of this page.

7
Newsletter
7.1

We may also process the data you provide in order to inform you about other interesting services from our programme or to send you e-mails containing technical information. This may specifically be:

  • Newsletter with articles that might be of interest to you in conjunction with our service
  • Newsletter with discount offers
  • E-mails with technical or similar information
7.2

Of course, you may an object to the processing of your personal data for advertising purposes at any time. Please use the following contact data to object to advertising of this nature: Lemonfrog AG, Tel.: +41 44 521 21 60, e-mail: [email protected]

7.3

In certain cases we may ask for your consent to use your data for marketing and sales purposes.

7.4

If we process your data on the basis of your consent, you may revoke this consent at any time. The revocation does not affect the legality of processing performed on the basis of the consent before the revocation. If you wish to revoke your consent, please use the following contact details: Lemonfrog AG, Tel.: +41 44 521 21 60, e-mail: [email protected]

8
A/B testing
8.1

We aim to continuously improve our offer and make this more interesting for you. This is done on the basis of analyses of user behaviour, which we conduct using so-called A/B testing. In this conjunction our website pages are displayed with minor deviations, depending on the profile assignment that has been made.

8.2

Cookies are stored on your computer so that the evaluation can take place (for further information, see Cookies). The information collected by this means is stored on a server in Switzerland.

8.3

If you wish to block the evaluation, you can do this by deleting existing cookies and by preventing the storage of cookies by making the appropriate settings in your browser. In the latter case, this means you might not be able to use our website to the full extent.

9
Forwarding of your personal data to other recipients
9.1
Forwarding to payment providers

To use our services that attract a fee, you can choose between different payment methods on our website. If you choose to pay by credit card or PayPal, your payment details will be sent to the payment service providers depending on the payment method you select. The payment service provider is responsible for your payment data.

For credit card payments, Lemonfrog AG uses the services of Stripe, Inc. The contact details of Stripe, its data protection officer (if any) and the categories of personal data processed by the payment service providers are available under https://stripe.com/ch/privacy.

For PayPal payments, Lemonfrog AG uses the services of PayPal (Europe) S.à.r.l. et Cie. The contact details of PayPal, its data protection officer (if any) and the categories of personal data processed by the payment service providers are available from the following link: https://www.paypal.com/de/webapps/mpp/ua/privacy-prev

9.2
Forwarding to other users

Insofar as you have given your consent, we allow other users of our platform to view the documents you have uploaded, such as your CV, references or driver's licence. You may revoke this consent at any time. The revocation does not affect the legality of the processing carried out on the basis of the consent prior to the revocation, i.e. the revocation only influences the legality of the processing of your personal data after it has been declared to us.

9.3
Data processing in the context of user identification

In order to offer safety and reliability as a service provider, we offer a profile verification by checking your identity using an electronic ID check. For this purpose, we work together with PXL Vision AG, Mühlebachstrasse 164, 8008 Zurich. If you select profile verification as part of the profile settings, you will automatically be redirected to the external PXL Vision application for ID verification. The PXL Vision application then carries out the verification of your ID document data on its own responsibility. You will be informed by PXL Vision about the processing of your data in the verification process before the identification process begins. You will be asked to photograph your identification document from both sides and take a short selfie video of yourself. PXL Vision then verifies that your ID is genuine and that your face captured in the video matches the ID. After successful identification, PXL Vision will ask for your consent to share the identity verification data with Lemonfrog, or the Lemonfrog website you use. Upon your consent, PXL Vision will transmit to us the photo and video files taken during the identity verification process, as well as the personal data read from your identification document, for the purpose of matching them with your registered user data. We then match the data received from PXL Vision with your registration data and delete it again after successful matching.

9.4
Data processing in the context of content moderation

Besedo is our current service provider for Content Moderation, your data will be sent to Besedo for this operation service following the General Data Protection Regulation of the EU. Besedo has implemented standard security measures, aligned with ISO 27001:2022, to protect your information for the purposes defined by Lemonfrog. The data mentioned in paragraph 2 can be shared with Besedo for quality assurance.

For more information, please read Privacy, Cookies & Legal.

10
Place of processing

We primarily store and process your personal data in Switzerland and the EU. However, we may also transfer your personal data to recipients in countries outside Switzerland or the EU (USA). We transfer data to countries without adequate data protection on the basis of standard data protection clauses or legal exceptions (e.g. necessity for contract fulfillment).

11
You rights in relation to your personal data

You have the following rights in relation to your personal data:

  • The right to be told what personal data we hold about you and how we process it;
  • The right to obtain or receive a copy of your personal data in a commonly used format;
  • The right to have your personal data corrected; the right to have your personal data deleted; and
  • The right to object to the processing of your personal data.

Please note that legal conditions and exceptions apply to these rights. To the extent permitted by law, we may refuse your request to exercise these rights. You also have the right to lodge a complaint with the relevant data protection supervisory authority.

12
How we may change this privacy policy

We may amend this Privacy Policy at any time, in particular if we change our data processing or if new legislation becomes applicable. The version provided on our website applies.